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Luxury in change

Opinions, trends and facts regarding the changes in the luxury of our time is the focus of a recent...

Shiseido - Germany

Shiseido
Title:
Shiseido
Publisher:
SHISEIDO Deutschland GmbH
Circulation:
126000
Size:
76
Published:
2 times annually

Concept:

The multi-award-winning SHISEIDO magazine, dedicated to the world of luxury and beauty, is now in its tenth year of publication. True to the brand it promotes, every issue of SHISEIDO magazine reflects the care and quality of the well-known, time-honoured Japanese cosmetics companies.
It is the consistent endeavour of SHISEIDO’s independent editorial team to meet the expectations and win the trust of the magazine’s discerning readership. Rising to the challenge of finding the right themes and the best way of presenting them not only takes great journalistic skill and thorough research, but also the intuition and the sensitivity to pick up on the latest trends and respond to the diverse needs of readers. And this is something the magazine achieves again and again with its unique, sumptuous style and determination to give its readers that extra special something. The target group reflects the quality of the magazine: the ladies who read SHISEIDO are self-confident, independent high-earners who care about brands and the latest trends. The perfect audience for luxury products and services.

Extract:

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